Tired of Writing Listing Descriptions? Software Does It for You

Nellie R. Ortiz

A pure language processing program will explain listings for you. It only demands to scan shots to compose factors like, “The household has 4 ceiling enthusiasts.”

NEW YORK – Studeo, an interactive presentation organization, introduced pure language processing (NLP) to its assets storybook builder. It works by using NLP to examine the contents of an agent’s listing photos and makes narrative descriptions for every single web page of a presentation.

To create a closing presentation product or service, the firm integrates textual content between pics and Studeo’s cinemagraphs, or motion pics. Quick paragraphs upcoming to photographs could mention things like wood flooring, open up area and appliances. The technological know-how can even recognize ceiling fans and bedrooms around excellent rooms.

However, the application is not yet extensively out there. Studeo states it will shortly begin very low-scale personal beta screening.

The NLP system is not restricted to listing descriptions. Studeo also creates quick promoting materials in accordance to manufacturer and agent profiles, and it’s additional a new aspect identified as “The Bookshelf.” The on the web compendium lets brokers, groups and agents categorize listing storybooks on a selected landing website page. As a final result, shoppers can see what’s been sold and how their agent will marketplace their property.

They’ve also increased cell viewing by possessing storybooks perform like stand-by yourself sites.

Outside of authentic estate duplicate, the enterprise also suggests it has other purposes, these types of as voice evaluation, inventory performance predicting and software program screening.

“To make the on the internet serious estate globe far more human, we really conclusion up possessing to use machines to convey to us stories,” says Nir Betan, chief tactic officer at Studeo.

Resource: Inman (10/25/21) Rowe, Craig C.

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